Habitual Score is state-of-the-art technology that empowers businesses to activate user habits for whole customer segments, old or new. It does this by distilling the universe of user data to discover the key activities that generate new customer habits for a product. Higher the Habitual Score, the more influential an activity is in creating user habits.
Leading banking institutions leverage the Habitual Score to focus on the strongest value propositions for their product, powering new customer habits & triggering long-term product stickiness.
Boost the lifetime value of a customer base
Reduce churn rates
Increase the overall number of product transactions within the base
Increase the frequency of high-value transactions
Identify growth opportunities for product development and/or partnerships