More than the ‘next best action’, Habitual.AI is patent-pending technology that triggers intent-driven usage of financial products among customers.
They do it out of habit, intuitively performing actions that are familiar and useful. Customer habits can be a pivotal competitive advantage for businesses. But they are incredibly hard to make or break.
Combining the power of consumer psychology, data science & AI, Habitual.AI is purpose-built to trigger new banking habits in users. It does this by mapping out personalized, holistic banking journeys for every customer, putting them on the path to habitual product usage.
By automating the creation of customer habits, Habitual.AI empowers businesses to:
Habitual AI is a robust, universal platform for building customer habits that handles:
Data ingestion from any source
High volume at several TBs per day
Broad variety with unstructured and structured data
High velocity by processing real-time data from millions of end points
Habitual.AI runs on commodity hardware and lives up to its enterprise-grade stamp with built-in fault tolerance, high availability, high scalability and ability to handle high volumes of data.
Automatic categorization of unstructured transaction text data into structured data sets, resulting in massive time and resource savings for financial institutions.
Visual dashboard of distributed data analytics, offering real-time analytics from various data sources.
An AI-powered system that profiles customers at scale and then nudges them towards regular product usage via personalized banking journeys.